HEALTHCARE CASE STUDY
Major Atlanta Primary Care Provider Optimizes Revenue and Improves Patient Experience with Orasi Analytics
How can a family practice get the same level of data analytics a big hospital provides and see the same significant cost and time ROI from data analysis? Orasi Analytics helps ensure data-driven decisions guide the business and patient experience.
Meet the Healthcare Enterprise
A large Atlanta-based primary care provider needed to optimize revenue and improve patient experience across all of its distributed locations. This organization prides itself on providing the multi-disciplined approach of big healthcare providers, and they perform these services with the personal touch and convenience of a family practice.
What struck Orasi was that this healthcare provider saw itself as a partner in a patient’s healthcare journey. The project’s goals were to improve care by administering the labs and physicals patients need during same-day encounters (instead of follow-ups), accurately report on and forecast patient volumes across all facilities, and be able to predict encounter revenues when invoicing. Clearly, this family practice was pursuing a prodigious goal. But did it have the data, tools, and technology to empower the people who empowered its patients? Orasi asked hard questions and encouraged the healthcare provider to talk more about their patient challenges and revenue goals.
The Challenge. The Problem. The Solution.
This family practice needed the support of agile data to make timely decisions and keep up with promises like improved, same-day appointments and neighborhood convenience without compromising on affordability, comprehensive patient care, timely delivery of services, and high patient quality outcomes. Data Analytic solutions used by other hospitals and care-centers would not be an effective solution to meet this unique set of concerns.
The provider’s doctors and staff needed the ability to see and interpret data on-the-fly in a simplistic way. They also needed an uncomplicated system of support that could help them cater to the diversity of patients across an entire patient population. After listening to multiple stakeholders, Orasi provided a project roadmap to the executives that addressed their needs.
- Stop taking your patients’ data for granted. The practice should be able to use dashboards to drill down from the practice level into individual patients’ encounters to find answers quickly.
- Orasi will architect data structures, so the family practice can simply drill down into information needed.
- Orasi will train the practice doctors and professionals to leverage the power of well-visualized data to save time and focus energy on serving patients instead of wasting time on data problems.
- Orasi proposed a system that is intuitive, quick, and easy to use to be leveraged throughout the entire patient journey – from the moment a patient comes in or calls the practice – right across the life-long care appointments. Doctors and staff do not have to remember the details or spend time looking for them. Smart and prompt dashboards are always ready to assist with every bit of information, for every decision.
The Orasi X-Ray
The executives liked the idea of leveraging data as an assistant so they could serve their patients as partners instead of simply reacting to their problems. Our team at Orasi led them to a blueprint of ‘how’ this vision can come to life.
- The Orasi team designed a detailed template of the ‘Provider opportunity dashboard system’. The idea was that the system would create real-time alerts whenever a patient came in for a sick visit or was due for any test or physical.
- The dashboard would be quite granular and complete. It would show a patient’s problem-list during the encounter and measure how often the provider orders labs that the patient needs.
- It would also track how effective the provider is at getting patients to follow through with their orderable items.
The Orasi team began putting the pieces together. It shaped the dashboard according to the key benefits and goals that a doctor or nurse would need during various patient encounters. It also added operational dashboards for the staff – managing resources across facilities, mitigating overtime, and managing raises. Orasi also built a series of models to predict if an insurer will pay on a CPT code, when they’ll do it, and how much they’ll pay if they do.
Salient Benefits: Data-driven Decisions
The dashboards provided Return on Investment from day one. Please refer to the link here for the Healthcare dashboard.
- The staff at the family practice was now able to track patient volume and average encounter value without missing time or insights. It could also categorize them by provider and facility through time.
- These dashboards also showed the value a provider brings per hour- and why. For example, if the patient volume is low (seeing 1 – 1.5 patients per hour), but the provider is extremely thorough, the revenue from that encounter may be several times higher than that of another provider who sees more patients. A unique outcome is that the patients report higher levels of satisfaction with the provider and the practice.
- When a patient came in for a sick visit and was due for a physical, it alerted the provider.
- It doubled (and sometimes tripled) the overall value of an encounter, which immediately became higher profits for the practice.
- It simultaneously improved the patient’s health.
- The insurer prediction model created two benefits at once. It allowed them to forecast both revenue and collections simultaneously.
- It also informed the family practice when they should sell their debt, no longer spending resources pursuing it, thus saving time and money.
Key Takeaways: The perfect prescription for patient satisfaction
When we met the primary care provider team again, they informed us that they were happy to have invested in just the right pill at the right time. The ability to track patient volume and encounter value was a direct factor in elevating the efficiency and patient-doctor engagement of the practice’s professionals. This was vital, as improved same-day appointments and accessible service were key promises of the practice and gave them a competitive market advantage. Having access to the data and critical journey-points of a patient via a dashboard changed the confidence of its doctors. They were now partners in their patients’ health journeys, because they had the precise information at the exact time they needed it. Apart from increasing revenues, this tool helped the practice to improve on an essential goal: patient satisfaction. The family-practice touch was now not a dream. Its doctors knew the patients even better than before. Well-visualized data made it all possible for this family practice.